Tech company · Cotonou, Benin
The tech company that knows your market.
Audit, development, e-commerce, SEO, advertising, WhatsApp Business and training — OLA Solutions tackles the real blockers facing West African businesses: Mobile Money, UEMOA logistics, Google visibility, WhatsApp presence, dependency on external providers and team cybersecurity.
Core business
We build solutions that hold.
Development isn't just another service at OLA Solutions — it's where we come from. ShopX and OlaShop are products we built, maintain, and evolve every week. That's the end-to-end technical expertise we bring to your custom projects.
In-house tech stack
Many businesses invest in digital without knowing what's really blocking their growth. We map your current presence, identify the real obstacles, and hand you a concrete action plan — not an 80-page report nobody reads.
- Full digital presence audit (website, social media, SEO)
- Competitor benchmark across the Beninese and UEMOA market
- Identification of priority acquisition channels for your industry
- Prioritized recommendations with effort level and expected impact
- 3 to 12-month roadmap tailored to your actual budget
- Oral presentation of findings to your leadership team
OLA Solutions operates from Cotonou with hands-on knowledge of the Beninese market and UEMOA realities.
Learn moreWe build the digital tools your business needs — showcase website, business application, or integration with your existing systems. Every project is delivered with clear documentation and a skills transfer to your team.
- Showcase, institutional and custom business platform websites
- Progressive web apps (PWA) accessible from any smartphone
- iOS and Android mobile apps with UX adapted to the African context
- API integrations: Mobile Money (MTN), CRM, logistics, accounting
- Deployment and hosting with performance monitoring included
- Our own SaaS products (ShopX, OlaShop, Marchés publics) available as custom integrations
Our ShopX and OlaShop products are developed and maintained in-house — we control the stack end-to-end.
Learn moreBuilding an online store in West Africa means solving real problems first: Mobile Money payments, reliable delivery, customer trust. We handle all of that with tools tested in the field, including our own ShopX SaaS.
- Store creation with ShopX: MTN MoMo, Visa/Mastercard integrated
- WhatsApp automation for order notifications and customer follow-up
- E-commerce logistics with Cil& Associés, delivery partner across the UEMOA zone
- Listing on OlaShop, our B2C marketplace with verified sellers
- Launch strategy: product pages, entry offers, first acquisition campaign
- Analytics dashboard to track sales, abandoned carts and customer behavior
ShopX and OlaShop are live OLA Solutions products with native Mobile Money integration.
Learn moreWe manage your Meta Ads, Google Ads and TikTok Ads with one goal: bringing you actual customers, not empty clicks. Every franc spent is tracked, and you receive a monthly report readable by any manager.
- Multi-channel acquisition strategy tailored to your local or regional target
- Meta Ads (Facebook, Instagram) with custom audiences for West Africa
- Google Ads Search and Display to capture existing demand
- TikTok Ads to reach urban 18-35 year olds in Benin and Côte d'Ivoire
- Ad visuals and copywriting creation included in management
- Monthly reporting with clear metrics: cost per result, reach, conversions
Most SMEs in West Africa don't appear on Google when their customers search for them. We optimize your site for search engines and create content that drives qualified traffic long-term — without depending on a monthly ad budget.
- Full SEO audit: site structure, keywords, mobile loading speed
- On-page optimization: titles, tags, internal linking, structured data
- SEO content creation in French targeting your market
- Google Business Profile: creation, optimization and review management
- Ranking tracking for target queries in West Africa
- Monthly report on organic traffic and visibility progress
Local French-language SEO is underused by Beninese SMEs — it's an accessible competitive advantage.
Learn moreIn Benin and across UEMOA, Facebook, Instagram and WhatsApp are often the first touchpoint between a business and its customers. We manage your social presence with a consistent editorial line, regular posts and genuine community responsiveness.
- Editorial line definition and monthly content calendar
- Visual and content creation adapted to each platform (Facebook, Instagram, LinkedIn)
- Caption writing in French with a consistent brand voice
- Comment moderation and message replies within 24 business hours
- Monthly reports: reach, engagement, community growth
- Campaign management: contests, polls, subscriber-exclusive offers
WhatsApp is the number one communication channel between businesses and customers in West Africa. We set up your WhatsApp Business, automate frequent responses, and connect everything to your CRM or ShopX store so you never lose a sale.
- WhatsApp Business Pro account setup and optimization
- Automated flow creation: order confirmation, delivery tracking, cart recovery
- WhatsApp product catalogs synchronized with your inventory
- Integration with ShopX or your existing management system
- Quick reply scripts for your customers' most frequent questions
- Team training to handle commercial conversations on WhatsApp
WhatsApp Business is already natively integrated into ShopX — the technical layer exists, we deploy it for you.
Learn moreMany digital tools fall into disuse after the agency leaves, due to lack of internal skills. We train your teams to use their tools so you can drive your own growth without relying on an external provider for every action.
- Custom training: website management, Meta Business Suite, Google Analytics
- Hands-on workshops in Cotonou or remote for regional teams
- E-commerce modules: ShopX management, order processing, customer follow-up
- Cybersecurity awareness and digital best practices for SMEs
- Post-training support: async Q&A for 30 days
- Participation certificate issued to each learner
Training local teams to master their digital tools is a structural gap identified in the Beninese market.
Learn moreOur approach
4 steps. No surprises.
Listen
Understanding your challenges, constraints and objectives — before recommending anything.
Proposal
We develop a tailored solution with a clear and detailed proposal.
Execution
We execute rigorously, keeping you informed at every key milestone.
Support
We stay by your side to optimize and evolve your solution.
Got a project in mind?
Tell us about your needs. We'll get back to you within 48h with a clear proposal.